Prepare your PR company for hurricanes, earthquakes
If you’re in the path of massive Hurricane Irene, and the home or office that houses your PR business is severely damaged or wiped out by the 115-mph winds and torrential rains, could you continue to...
View ArticleDog Tweets—6 times you should call a press conference
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter. 6 times you should call a press conference. http://ow.ly/evLJC Infogr.am, another cool...
View Article12 bridging statements to use in tough media interviews
One of the best ways to prepare for a difficult media interview is to make a list of a few of the worst questions you can imagine being asked, and prepare responses to each question. It’s easier...
View ArticlePR News needs contributors for Crisis Management book
One of the best ways to promote your expertise and solidify your brand is by finding your way into other people’s books. Here’s an excellent opportunity for PR, marketing and communications experts to...
View ArticleWho’s afraid of Sal Monella? 3 tips to nip scary PR fiascos in the making
This guest blog post was written by Linda Rastelli, a New Jersey-based journalist, video scriptwriter, publicist, ghostwriter, editor and author. * * * By Linda Rastelli Months after...
View ArticleWould you dare fact-check a journalist’s article in red pencil and post it...
In the old days, if a journalist wrote a news article or opinion column that you believed was inaccurate or unfair, you had only three options: Write a letter to the editor or column responding to it,...
View ArticleDog Tweets–12 ways to create a mailing list that will sell books!
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. 12 ways to create a mailing list that will sell books The key to a good...
View ArticleDog Tweets–How to Get Read: 8 Ways to Take your Blog From Existence to Greatness
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. How to Get Read: 8 Ways to Take your Blog From Existence to Greatness...
View ArticleDog Tweets–Win More Pitches
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow The Publicity Hound on Twitter. Win More Pitches If you’re in the agency business, you know the new...
View ArticleHow to Survive a Public Embarrassment with Smart Publicity
By Jen Thames The world is moving faster than ever. Everything is online. Smartphones make it possible to record every seemingly private moment. And news travels as fast a tweet. The odds of bad...
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